“Fostering Intergenerational Entrepreneurship” was the motto for the UAW program, designed by Beta-i’s Innovation team and promoted by Santa Casa da Misericórdia together with the Calouste Gulbenkian Foundation, Beta-i, INATEL, ACIDI, ISCTE and Employment and Professional Training Institute, among others partners.
The objective was to promote intergenerational entrepreneurship through the creation of new companies developed by qualified young and senior participants, working side by side.
Nossinvento, one of the Alumni, worked on an online platform that works as a marketplace to promote cultural and leisure events. The promoters can share their events and manage them while the users can consult them in an easy and customizable way.
António Marques, Filipe Magalhães, Higino Cruz and João Perdigão are the four founders of a two-generation team that saw the opportunity to create a platform that channels all the information in events spread across different cultural agendas, blogs, social networks and search engines. By developing an easier access to all that information Coolture will contribute to increase the audience in each event and thereby raise the revenue of the promoters.
After several months of hard work and several iterations based on user feedback their beta version has been launched and is now ready to be tested and used by you on www.coolture.pt
Next time you want to go to the theatre, see the lineup for a music festival or join the next marathon you already know where to go – and don’t forget to give them your opinion and feedback.