Transforming the packaging waste sector

Re-source

Type
Open Innovation

Area
Sustainability
Circular Economy
Packaging Waste
Recycling

Purpose
Recycling, recovering and renewing: help the packaging waste sector to be more effective and circular

With an innovative look at the resources of the world, this program brings together global innovators, circular economy leaders, and industrial organizations to address the waste sector and its recycling challenges.

Re_source focuses on enhancing consumer awareness, improving recovery of glass & aluminum, and advancing material digitalization and sustainability. The program by Sociedade Ponto Verde fosters partnerships to tackle complex issues and deliver successful pilots in the packaging waste sector.

Changing Consumers’ Behaviours

Implement ideas that integrate circular economy principles

Creating visible, traceable journeys for packaging materials.

Increase the efficiency and accuracy of waste sorting

Optimize the collection of waste packaging

Key Results

Pilot Projects

Countries

Solutions

Editions

re_source

The Impact

Promoting Circular and Digital Packaging

Through their partnership, Ecox and Circulayo aim to transform consumer behavior in the detergent sector by introducing a digital and circular packaging system. The solution incorporates a unique QR code on Ecox packaging, allowing the company to track customer refills and gather valuable data on sustainable actions. Customers are rewarded for their participation, fostering a deeper connection between brands and consumers.

Optimizing Recycling Infrastructure

Algar has partnered with Nilg.Ai to put in place an AI tool that optimizes the strategic placement of eco-points in the city. By leveraging data and predefined rules, this collaboration improves the efficiency and accessibility of local recycling infrastructure, making recycling easier for residents and boosting waste management effectiveness in the region.

Tackling Contamination Head-On

Amarsul has teamed up with Lixo to install a system that uses cameras and software to monitor waste container contents in real-time. This partnership enables optimized collection, contamination identification, and the implementation of targeted awareness efforts, resulting in a more efficient and cleaner waste management process.

Pioneering AI Technology in the country

In this partnership, Valorsul and Recycleye are significantly improving sorting capabilities with Portugal’s first AI-powered sorting robot. This automated digital sorting technology uses computer vision and robotics to automatically detect and separate waste. It increases the recycling of beverage cartons, providing a greater volume of recyclables from the plant.

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